The audience for non-traditional advertising channels has always been somewhat uncertain. In May 2018, as part of our Audience Analysis survey, Antilles Economics surveyed Barbadians to understand their exposure to, interest in and recall of advertisements on non-traditional channels. This SlideShare summarises the findings.
Human resources are considered vital to organisational strategy and a leading determinant of business success. However, finding organisations that measure and directly link their human resource investments to strategic goals is challenging. To overcome this challenge, talent management executives must speak the same language as other executives: numbers. In this brief article, Anna Kay Seaton offers a brief glimpse into the current state of metrics usage in talent management.
It is reasonable to expect that employees at the beginning of their career will be less satisfied and engaged than those approaching the end of theirs. Or similarly, older employees would be more successful and thus more engaged than younger employees. Apart from success, there are other factors that could in theory influence engagement levels. However, research conducted by Gallup suggests that, while there is some merit to this hypothesis of improved job satisfaction with age, the improvement in satisfaction levels is marginal at best. Furthermore, research recently conducted by Antilles Economics and Blueprint Creative for Barbados confirms that, on aggregate, employee engagement does not appear to improve notably with age.
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